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Help Scout vs Plain

A side-by-side comparison of Help Scout and Plain on what each one charges, what it meters, and which plan every capability actually sits on.

The short answer

4 of the 13 capabilities tracked on both differ, mostly in Developer. Help Scout starts at Free, then $25/seat/mo, Plain at $35/seat/mo.

Help Scout and Plain at a glance
MeasureHelp ScoutPlain
Starts atFree, then $25/seat/mo$35/seat/mo
Charged perEach agent seatEach agent seat
AI billed at$0.75 per AI resolutionSidekick credit allowance, no rate published
Included, where the other says no1 capability1 capability

Capability by capability

4 of the 13 capabilities tracked on both products differ.

Channels

Channels capabilities compared between Help Scout and Plain
CapabilityHelp ScoutPlain
EmailIncludedAll plans, including FreeIncluded2 email addresses on Foundation, 10 on Horizon, 25 on Frontier
Live chatIncludedStandard and above. Not on Free.IncludedListed on the integrations page and available from Foundation
VoicePaid add-onAircall add-on on Standard and Plus; preferred Aircall pricing on Pro. Help Scout publishes no price for it.Not published
SMSIncludedStandard and above, listed alongside live chat.Not published
WhatsAppIncludedStandard and above.Not published
Instagram / FacebookIncludedStandard and above. Instagram and Messenger.Not published
Slack ConnectNot publishedIncluded25 Slack channels on Foundation, unlimited on Horizon and Frontier. Slack Enterprise Grid is Frontier only.
Microsoft TeamsNot publishedIncludedHorizon and above. Not available on Foundation.
Community forumNot publishedIncludedUnknown. A Discourse integration is listed on the compare table, but the per-plan checkmarks are images and could not be read. Plain ingests an existing forum rather than hosting one.

Ticketing

Ticketing capabilities compared between Help Scout and Plain
CapabilityHelp ScoutPlain
Shared inboxIncludedAll plans. Free 1 Inbox; Standard 2, Plus 5, Pro 10 included, extras at $10/mo annual.Not published
Ticket queuesIncludedStandard $25 a user and above. Not on Free.Not published
SLA policiesIncludedOne basic SLA on Standard, two advanced on Plus, unlimited on Pro. None on Free.IncludedSLAs and business hours start on Horizon
Business hoursIncludedStandard $25 a user and above. Not on Free.IncludedHorizon and above
Macros / saved repliesIncludedSaved replies on all plans. Free caps at 10, paid plans unlimited.IncludedDocumented as Snippets, with full API read and write on all plans
Side conversationsNoNot on any plan. The matrix has no row for a conversation held beside the customer thread.Not published
Custom fieldsIncludedPlus and Pro.Not published
Custom objectsNoNot on any plan. Custom fields cap at 10 a conversation and customer properties at 50, which are fields rather than objects.Not published
Ticket formsIncludedEvery plan including Free.Not published

Routing & automation

Routing & automation capabilities compared between Help Scout and Plain
CapabilityHelp ScoutPlain
Skills-based routingNoNot on any plan. Routing is round robin on Plus $45 and load balanced on Pro $75, neither of which reads a skill.Not published
Round-robin assignmentIncludedPlus and Pro.Not published
Load balancingIncludedPro only, listed as multiple routing types.Not published
TriggersIncludedStandard $25 a user and above. Not on Free.Not published
Workflow builderIncluded150 basic workflows on Standard, 500 advanced on Plus, unlimited on Pro. None on Free.IncludedUp to 5 workflows on Foundation, unlimited on Horizon and Frontier
Escalation rulesIncludedStandard $25 a user and above. Not on Free.IncludedEscalation paths start on Horizon

AI resolution

AI resolution capabilities compared between Help Scout and Plain
CapabilityHelp ScoutPlain
Autonomous resolution agentPaid add-onAI Answers add-on at $0.75 a resolution, on Standard $25 and above. Three months free from signup and a monthly spend cap that switches it off rather than overrunning.IncludedAri, the customer-facing AI agent, is free on all workspaces and consumes no credits. Bring-your-own AI agent is Frontier only.
Resolution over knowledge basePaid add-onAI Answers add-on at $0.75 a resolution, on Standard $25 and above. Three months free from signup and a monthly spend cap that switches it off rather than overrunning.Not published
Action-taking (API calls)NoNot on any plan. AI Answers is described as answering, never as doing.Not published
Handoff to humanPaid add-onAI Answers add-on at $0.75 a resolution, on Standard $25 and above. Three months free from signup and a monthly spend cap that switches it off rather than overrunning.Not published

AI assist

AI assist capabilities compared between Help Scout and Plain
CapabilityHelp ScoutPlain
Reply draftingIncludedPlus $45 a user and above.Not published
Tone rewriteIncludedStandard $25 a user and above. Not on Free.Not published
SummarizationIncludedPlus $45 a user and above.Not published
TranslationIncludedStandard $25 a user and above. Not on Free.Not published
Next-best-actionNoNot on any plan. The four AI rows are Assist, Drafts, Summarize and Answers.Not published
Auto-taggingNoNot on any plan. Tags are unlimited on paid tiers and applied by hand or by a workflow.Not published
Sentiment analysisNoNot on any plan. Not among the four AI rows.Not published

AI voice

AI voice capabilities compared between Help Scout and Plain
CapabilityHelp ScoutPlain
Voice agentNoNot on any plan. The matrix lists phone and voice as "via integration" on every tier, which is Aircall billed separately, so there is no voice layer to put AI on.Not published
IVR replacementNoNot on any plan. The matrix lists phone and voice as "via integration" on every tier, which is Aircall billed separately, so there is no voice layer to put AI on.Not published
Real-time transcriptionNoNot on any plan. The matrix lists phone and voice as "via integration" on every tier, which is Aircall billed separately, so there is no voice layer to put AI on.Not published
Call summarizationNoNot on any plan. The matrix lists phone and voice as "via integration" on every tier, which is Aircall billed separately, so there is no voice layer to put AI on.Not published

Knowledge base

Knowledge base capabilities compared between Help Scout and Plain
CapabilityHelp ScoutPlain
Public help centerIncludedAll plans. Free 1 Docs site; Standard 2, Plus 3, Pro 5 included, extras at $20/mo annual.Not publishedKnowledge bases are plan-limited (1 on Foundation, unlimited above) and a Help center API section is documented, but nothing states whether they are publicly hosted. The headless portal starts on Horizon.
Multi-brandIncludedDocs sites by tier: 1 on Free, 2 on Standard $25, 3 on Plus $45, 5 on Pro $75, and $20 a month for each one beyond that.Not published
VersioningNoNot on any plan. The Docs rows cover sites, branding, articles, contact forms and access control.Not published
LocalizationNoNot on any plan. AI Assist translates agent text, not articles.Not published
In-product widgetIncludedThe embeddable support hub: 1 on Free, 5 on Standard $25, unlimited on Plus $45 and Pro $75.Not published
AI answers over KBIncludedAll paid plans, metered at $0.75 per resolution with no included allowance. Delivered through Help Scout's own Beacon widget over Docs content; there is no bring-your-own-helpdesk version.Not published

Self-service

Self-service capabilities compared between Help Scout and Plain
CapabilityHelp ScoutPlain
Chatbot flowsNoNot on any plan. AI Answers is a retrieval agent, not a flow anyone builds.Not published
Order lookupNoNot on any plan. AI Answers replies from content; the matrix describes no transactional actions.Not published
Returns / RMANoNot on any plan. AI Answers replies from content; the matrix describes no transactional actions.Not published
Account actionsNoNot on any plan. AI Answers replies from content; the matrix describes no transactional actions.Not published

QA & workforce

QA & workforce capabilities compared between Help Scout and Plain
CapabilityHelp ScoutPlain
Conversation QA scoringNoNot on any plan. The plan matrix runs to roughly sixty rows across ten sections and none of them is quality assurance or workforce management.Not published
Automated QA coverageNoNot on any plan. The plan matrix runs to roughly sixty rows across ten sections and none of them is quality assurance or workforce management.Not published
CalibrationNoNot on any plan. The plan matrix runs to roughly sixty rows across ten sections and none of them is quality assurance or workforce management.Not published
Agent scorecardsNoNot on any plan. The plan matrix runs to roughly sixty rows across ten sections and none of them is quality assurance or workforce management.Not published
ForecastingNoNot on any plan. The plan matrix runs to roughly sixty rows across ten sections and none of them is quality assurance or workforce management.Not published
SchedulingNoNot on any plan. The plan matrix runs to roughly sixty rows across ten sections and none of them is quality assurance or workforce management.Not published
Adherence trackingNoNot on any plan. The plan matrix runs to roughly sixty rows across ten sections and none of them is quality assurance or workforce management.Not published

Reporting

Reporting capabilities compared between Help Scout and Plain
CapabilityHelp ScoutPlain
Prebuilt dashboardsIncludedEvery plan, but the history is the gate: 30 days on Free, two years on Standard $25, all-time on Plus $45 and Pro $75.Not published
Custom reportsIncludedStandard $25 a user and above. Not on Free.Not published
Raw data exportIncludedPaid plans. Reporting data only, delivered to CSV or Excel "with the exception of conversation thread contents".Not published
Data warehouse syncNoNot on any plan. The export row goes to CSV or Excel and no further.Not published
CSAT / NPSIncludedStandard $25 a user and above. Not on Free.Not published
Real-time reportingNoNot on any plan. Reporting is described by history window, not as a live dashboard.Not published

Collaboration

Collaboration capabilities compared between Help Scout and Plain
CapabilityHelp ScoutPlain
AssignmentIncludedEvery plan including Free.Not published
ApprovalsNoNot on any plan. Nothing in the matrix reviews a reply or an article before it goes out.Not published

Enterprise

Enterprise capabilities compared between Help Scout and Plain
CapabilityHelp ScoutPlain
SAML SSOPaid add-onAdd-on on Plus and Pro, at a price Help Scout does not publish. Unavailable on Free and Standard.IncludedFrontier only. Neither publicly priced plan includes SSO.
SCIM provisioningNot publishedNot listed in the published plan matrix or the security page.IncludedFrontier only
Custom rolesNot publishedAdvanced permissions and Teams appear as rows in the plan matrix, but the matrix is icon-only and Help Scout publishes no text describing which plans carry them.IncludedUnknown. A Custom roles row exists on the compare table but the per-plan checkmarks are images and could not be read.
IP allowlistPaid add-onAdd-on on Plus and Pro, at a price Help Scout does not publish.Not published
HIPAA / BAAPaid add-onPro only, and an add-on even there. Requires a signed BAA. Price not published.Not publishedNo claim on /pricing, the trust center notices or the help center.
SOC 2IncludedNot plan-gated. SOC 2 Type 2 for Security and Availability, report on request.IncludedUnknown. A SOC2 Type II Report row sits under Services and compliance; per-plan gating is not readable. A live trust center is published with dated subprocessor notifications.
GDPRIncludedNot plan-gated. A DPA is published, though the security page says only that Help Scout adheres to relevant privacy regulations without naming GDPR.IncludedNot plan-gated. A DPA is published at /legal/dpa, and the terms forbid training AI models on Subscriber Data without written consent.

Developer

Developer capabilities compared between Help Scout and Plain
CapabilityHelp ScoutPlain
REST APIIncludedAll paid plans. Inbox API for customers, users and conversations; Docs API for articles.Not publishedOnly a GraphQL API is documented. No REST surface appears in the docs navigation.
GraphQL APINoNot on any plan. The matrix lists API access with per-tier rate limits and nothing else.IncludedAll three plans. Plain is built on the same GraphQL API it exposes.
WebhooksNot publishedIncludedWebhooks and Events are shown on all three plans
App frameworkIncludedEvery plan including Free.Not published
Published rate limitsIncludedPublished per plan in the pricing matrix: Standard 200 calls/min, Plus 400, Pro 800.NoNo rate-limit figure on the GraphQL Introduction or Authentication pages, and no rate-limit page in the docs navigation.

Both entries last checked Sep 9, 2026.

What Help Scout costs

$25/seat/month
4 published plans, billed annually
  • Billing unit
    Per user per month
  • Free tier
    Yes
  • AI pricing
    $0.75 per AI resolution
  • Vendor calls it
    AI Answers resolution
  • Human handoff
    Not billed
  • Reopened chat
    Not published
  • AI billing window
    Not published
  • Data export
    None published
  • Automation export
    Not offered

2 of 9 not published by Help Scout, checked

What Plain costs

$35/seat/month
2 published plans, billed annually
  • Billing unit
    $35/month
  • Free tier
    No, 7-day trial
  • AI pricing
    Not published
  • Vendor calls it
    Sidekick credit
  • Human handoff
    Not billed
  • Reopened chat
    Refunded
  • AI billing window
    Not published
  • Data export
    Self-serve
  • Automation export
    Partial

2 of 9 not published by Plain, checked